The question Purely Imagined solves is, “How do I quickly get recognized across multiple platforms surrounded by thousands of other brands?” Animated videos help people absorb your brand. Let’s get boring for a second. People retain 80% of what they see. 20% of that they read. 10% of what they hear.

Your company is alive across multiple platforms strung together to make up its brand identity. Innovative companies take on a persona of their own in the digital world.

Some customers turn to Youtube to do their due diligence. Others Linkedin, or Instagram. Depending on the company, they may go right to Amazon. Ideally, they can pull up your website and gather enough information to make an informed decision. My point here is that your brand is 24/7 accessible across multiple platforms that all interact with each other.

To be recognized, first, you must be consistent. The same design concepts should come through on each platform. When we work with a brand, we change the way people perceive the company. We change the way people get to know you.

If someone’s first interaction with your company is on YouTube, we’ll ensure you have a high-quality Opening Sequence and a Credit Scene with a clear call-to-action.

Upon the first visit to the website, those same characters from Youtube are alive as animated .gifs waving “hi” to your audience as they read the “about us” page. Or pushing a shopping cart on the “checkout” page. Navigate to your offerings page, and next to the product description, an animated looping diagram depicts precisely how your product works.

Post those same looping diagrams from the product descriptions across social media. The first interactions with your profile will be engaging and educational.

Typing the company name into Amazon pulls up the product listing. Right away, there is an animated commercial selling the product to the potential customer.

Connecting these touch points across the digital world with the same characters, themes, and overall story further cements your brand in the real world.

If you’ve made it to the end of this, thank you. Your time is valuable, and I appreciate you spending a few minutes in my head. I’d love to hear your thoughts on this subject.

I’d also love to chat. (: —David@Purelyimagined.com

Let’s imagine your story together!